Mackenzie Jacobson

Mackenzie Jacobson
Mackenzie is the Senior Manager of Digital Marketing at Threat X. She is a detail-oriented marketing professional with experience in B2B strategic marketing development, implementation, and analysis. Through highly-targeted, demand generation campaigns, Mackenzie is committed to bridging the gap between interested prospects and solutions providers, and does so through web, SEO/SEM, email, social, and display advertising campaigns. She has held prior roles managing global demand generation campaigns at a digital marketing agency, tech startups and Fortune 500 company.
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Recent Posts

Using Next-Gen WAFs to Solve Modern AppSec Problems

Posted by Mackenzie Jacobson on Feb 7, 2019 1:40:59 PM

Application security is undergoing a broad transformation - from the way applications are architected, developed, and deployed to the ever-evolving diversity and scale of the threats they face. Driving this transformation is the growing complexity of application portfolios, which are providing more engaging experiences for customers but are also housing increasingly more data. Often, this is accomplished through Application Programming Interfaces (APIs), which can be both external-facing, as well as connected on back-end systems. In addition, applications are becoming more modular or are broken into microservices.

As a result, legacy, rules-based web application firewalls (WAFs) like F5 and Imperva Incapsula are not equipped to keep pace with today's dynamic application and threat environments. These tools are increasingly unable to keep up with sophisticated, high-impact threats. Security teams need the right tools and strategies built for these new realities. Enter, the next-gen WAF.

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Topics: Web, Application & Hybrid Cloud Security

How to Secure APIs & Microservices with a Next-Gen WAF

Posted by Mackenzie Jacobson on Jan 8, 2019 12:17:18 PM

APIs have become a strategic necessity for conducting business due to the agility, innovation, and automation they enable. While 90% of the business reaps the benefits of this technology, the security teams are often exposed to a slew of new challenges that can’t be solved by long-standing security tools and strategies. In fact, according to Gartner1, by 2022, API abuses will be the most frequent attack vector resulting in data breaches for enterprise web applications. We are partnering with the team at SC Magazine to address this phenomenon in an upcoming webinar.

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Topics: Web, Application & Hybrid Cloud Security

A CISO's Journey to Find a Web Application Firewall that Works

Posted by Mackenzie Jacobson on Jan 3, 2019 11:30:38 AM

Before joining ThreatX, Jeremiah Cruit was no stranger to Web Application Firewalls. As a seasoned CISO with 20+ years in the industry, he tried dozens of WAF solutions along the way. And with each solution, his faith in the effectiveness and usability of WAFs dwindled. So how did he end up at a WAF company? IDG Connect explored this and more about his past in the following interview. 

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Topics: Company | News

Too Little Too Late: ThreatX Predicts Cyber Vulnerabilities Will Go Largely Unaddressed...with Dire Consequences

Posted by Mackenzie Jacobson on Dec 20, 2018 3:39:53 PM

It's hard to believe, but the New Year is nearly upon us. 2018 was a busy year for cybersecurity, between regulatory changes and massive data breaches. Security teams were faced with obstacles that had never before been encountered and were forced to adapt. And while the year is coming to a close, the challenges are far from over. With new vulnerabilities arising from IoT-enabled innovations, an increase in sophisticated attacks due to bots leveraging AI, and the potential for a catastrophic breach in an established sector like utilities, 2019 is shaping up to be a challenging year on the cybersecurity front.

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Topics: Web, Application & Hybrid Cloud Security, Company | News

IoT Cloud Portals - A Modern Day Hacker's Keys to the Kingdom

Posted by Mackenzie Jacobson on Oct 26, 2018 9:02:31 AM

It seems that nearly every week, another IoT related security story is in the news. While most of the coverage still focuses on the hardware, organizations often forget the cloud infrastructure that connects the differing threads of IoT devices. These portals are a mega culprit in the complicated and risky security landscape. They are a modern day hacker's keys to your kingdom.

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Topics: Web, Application & Hybrid Cloud Security

Too Busy Tuning Your WAF to Realize You Don't Have To?

Posted by Mackenzie Jacobson on Oct 3, 2018 8:27:25 AM

Over the past few years, web and application development has undergone a considerable change. Not only is application development and integration dominated by web and mobile-enabled solutions, but technologies like APIs and microservices are also breaking into the scene. 

While these recent advancements have increased connectivity and productivity, they have complicated application security for many organizations. From botnets to targeted attacks, web applications are the target and successful source for a growing number of malicious threats - nearly 10% growth YoY*.

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Topics: Web, Application & Hybrid Cloud Security

How to Adequately Account for and Secure IoT Devices

Posted by Mackenzie Jacobson on Sep 19, 2018 12:44:10 PM

In a world that is increasingly fast-paced, continuously evolving, and especially competitive, the Internet of Things (IoT) has introduced an entirely new era of connectivity and productivity. For the most part, consumers and businesses alike would argue that the IoT has transformed our every day lives for the better. From optimizing business processes to automating monotonous, manual tasks, IoT devices are integrated in nearly everything we do. In addition to this, many organizations rely on a web portal for multi-device management. This convenience, however, comes at a cost.

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Topics: Web, Application & Hybrid Cloud Security

From White Hat Hacker to CTO - An Interview with ThreatX's Andrew Useckas

Posted by Mackenzie Jacobson on Aug 15, 2018 2:39:03 PM

We sat down with Andrew to learn more about his background and journey to CTO, what inspired the development of the ThreatX solution, get his perspective on the future of cybersecurity, and take a look at his new article series on TechTarget's IoT Agenda Blog.


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Topics: Company | News

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